ACRP Welcomes Marian Valia as New Head of Learning & Development

ACRP, the trusted global authority for training clinical research professionals, announced that Marian Valia has joined the association as Head of Learning & Development. Ms. Valia is an expert in developing, designing, and implementing learning and career development programs for diverse learners.

Social Media Marketing and its Vital Role in Improving Clinical Trial Recruitment

Why is marketing and advertising often overlooked in clinical research? Patient recruitment and retention in clinical research frequently encounter obstacles, resulting in delays and increased expenses. While marketing and advertising have the potential to address these issues, they are frequently underutilized in clinical trials due to ethical concerns, regulatory constraints, and misconceptions about their role.